Instinct for Innovation

In Conversation with Katerina Perez

Jewellery journalist Katerina Perez sat down with Pino Spitaleri to discuss the journey behind Spitaleri Jewellers, his philosophy of craftsmanship and the vision that has shaped the Maison from London to Dubai.

For more than two decades, Pino Spitaleri has dedicated his career to the pursuit of technical excellence in high jewellery. His reputation has been built through exceptional craftsmanship, meticulous attention to detail and an unwavering commitment to innovation, qualities that have earned him the trust of leading jewellery houses, distinguished collectors and private clients around the world.

This conversation with internationally recognised jewellery journalist Katerina Perez offers an insight into the philosophy that continues to define Atelier Spitaleri.

A Career Built on Trust

Long before establishing his own maison, Pino Spitaleri was entrusted with some of the world’s most historically significant gemstones.

Among them were the legendary 24.78-carat Graff Pink Diamond and the 31.06-carat Wittelsbach-Graff Diamond, masterpieces whose rarity demanded extraordinary precision and responsibility.

Reflecting on those defining moments, Pino shared:

“The first great feeling was when Raymond Graff selected me to be in charge of the setting of those two stones. I felt proud and blessed to handle stones with great royal history behind them. The Wittelsbach-Graff blue diamond was unforgettable. When you have a stone like that in your hand and you think about its journey, it is like being a part of the history of the stone.”

These experiences established the foundations of a career dedicated to preserving the beauty and integrity of exceptional gemstones through uncompromising craftsmanship.

Redefining High Jewellery Craftsmanship

Innovation has always been central to the work of Spitaleri Jewellers.

Throughout his career, Pino has refined traditional jewellery-making techniques while embracing new technologies that allow increasingly sophisticated levels of craftsmanship. The Maison’s creations are distinguished not only by their beauty, but also by the invisible engineering that supports every design.

As he explained:

“Jewellery making techniques always fascinated me. Using new technologies allows us to create more complicated details. Spitaleri pieces can be compared to a Swiss watch. We love to add what is referred to in watch language as ‘complications,’ which bring a lot of fine details to pieces.”

Every mechanism, every hidden structure and every precisely engineered detail exists for one purpose: to elevate the beauty of the finished jewel.

The Birth of Spitaleri Jewellers

After years of collaborating with some of the world’s most respected jewellers, Pino recognised an opportunity to introduce a different model of craftsmanship in London.

He envisioned a maison where exceptional jewellery could be designed, developed and handcrafted entirely under one roof.

As he recalled during the interview:

“I felt London was missing an operation where a design could just be dropped off, and a high-end piece could be manufactured from start to finish. I opened Spitaleri Jewellers in 2014 and in the following month, the order books were full.”

The immediate success of the atelier reflected the demand for a workshop capable of delivering exceptional technical expertise with complete discretion.

A Maison Designed Around the Client

Spitaleri Jewellers was never intended to be a traditional jewellery boutique.

Instead, it was conceived as a place where clients could experience the artistry behind every creation and become part of the creative journey.

Pino explained:

“I am a jeweller and I want my clients to see what we do in the workshop, feel involved in the process. In my maison, you must pass through the atelier to see the showcases and ready to wear pieces. Also, a client gets to spend time with our Chief Designer Silvia Serravalle.”

This philosophy remains at the heart of the Maison today. Every bespoke commission begins with conversation, develops through collaboration and is brought to life by master craftsmen whose expertise transforms exceptional gemstones into heirlooms of lasting significance.

From London to Dubai

The opening of Spitaleri Jewellers in Dubai marked the natural evolution of the Maison.

Building on decades of experience, the Dubai showroom was created to offer clients an immersive environment where exceptional craftsmanship, bespoke design and rare gemstones come together within a single destination.

Today, the Maison continues to welcome collectors, connoisseurs and international clients seeking extraordinary jewellery created without compromise.

A Legacy of Innovation

Every Spitaleri Jewellers creation reflects the philosophy that has guided Pino Spitaleri throughout his career: craftsmanship should never stand still.

By combining traditional Italian artistry with contemporary engineering and an uncompromising pursuit of perfection, the Maison continues to create high jewellery that is both technically remarkable and timeless in its beauty.

As highlighted throughout Katerina Perez’s interview, Spitaleri Jewellers is more than a place where jewellery is made. It is a maison where innovation, precision and artistry come together to create pieces destined to be treasured for generations.

This feature is based on an interview conducted by renowned jewellery journalist Katerina Perez with Pino Spitaleri. Quotations by Pino Spitaleri are reproduced from the original interview with attribution.